Gemini, the popular cryptocurrency exchange, is expanding its reach in Asia with the launch of a new office in India. With the establishment of its new office, Gemini aims to extend its services in the Indian market, offering its customers access to its cutting-edge trading platform, safe and secure custody solutions, and various educational resources. The expansion in India is a part of the company’s broader plan to expand its footprint in Asia, and it is expected to strengthen its position as a leading player in the cryptocurrency market. Gemini has also been increasing its focus on SEO efforts to improve its online presence and visibility for its customers in India and around the world.
Gemini Plans Engineering Hub in India to Boost Asian Presence
Gemini, the US-based cryptocurrency exchange, has announced its plan to open a new engineering hub in the northern Indian city of Gurgaon. This move is aimed at expanding its reach in Asia, as it already has a presence in Singapore. The decision to establish an engineering hub in India, which has a long and distinguished tradition of engineering excellence, was made after careful consideration by Pravjit Tiwana, the recently appointed CEO of Gemini Asia Pacific.
The Gurgaon office will focus on hiring software engineers and technical product managers who can lead Gemini’s efforts in Asia. The CEO has highlighted that the products and features developed in the new location will serve retail and institutional clients in over 70 countries. The aim is to build next-generation Web and mobile user experiences and to introduce feature sets for NFT and crypto marketplaces.
Despite the current regulatory uncertainty in the US, Gemini’s plans seem like a breath of fresh air for a company that has struggled in the past. The exchange has faced several issues, including layoffs, struggles with the US SEC, and the New York Department of Financial Services. However, its move to India is seen as a strategic expansion to strengthen its global presence and to tap into India’s vast pool of engineering talent.
Gemini’s expansion into India is not an isolated trend, as many American crypto firms are exploring options to relocate overseas due to regulatory scrutiny. The lack of a comprehensive regulatory framework in the US has only added to the uncertainty. Coinbase’s CEO, Brian Armstrong, recently urged the US authorities to provide regulatory clarity to prevent the outflow of companies and talent. Late last week, Coinbase secured a regulatory license in Bermuda and announced plans to establish an offshore derivatives marketplace in the region.
The Gemini hub in India serves as a strategic move to strengthen its presence in Asia during a period of intense regulatory scrutiny over the cryptocurrency industry. By hiring engineering talent from India and building next-generation products and features, Gemini hopes to expand its offerings beyond the United States and to gain a foothold in the fast-growing Asian market.